Barometric leverages its state-of-the-art deterministic and probabilistic methodologies for post-click and post-view attribution. Our Probabilistic+ proprietary algorithms allow us to tie together mobile-web and app environments. We accomplish multi-touch attribution by linking exposures back to the originating households.
Barometric serves ads
to desktop, tablet and mobile devices.
We support a variety of ad units, including
banners, video and rich media.
Barometric serves JS, image pixel,
VAST and click tracker tags. We have no attribution bias since we are completely media partner and channel agnostic.
is not cookie dependent. Barometric uses deterministic and probabilistic